10+ years in the industry.
built a coaching business to a $380k month. made $4 million from online coaching. still run e-commerce brands.
$380kbest month in revenue10+years in the industry$140k+spent on mentors500+coaches trained

where it started
i was terrible at this when i started.
no confidence on camera. no credentials that mattered. i spent $140k on mentors over four years figuring out what actually works. now i teach it.
$140k+spent learning what works
core philosophy
you don't need to be special.
you need the right things in the right order with the right support. that's what this is.
what you don't need
an exceptional physique
a massive social media following
years of experience
special credentials or certifications
perfect circumstances
what you do need
01
to do the right things
02
in the right order
03
with the right guidance and systems
the journey
from zero to here.
2015
started in the industry
started posting with a huge fear of judgement. realised fitness was the only thing i cared about but didn't know how to make a career from it without spending 12 hours a day on the gym floor.
2016
launched fitness coaching
started online fitness coaching with zero clients. terrible on camera, no confidence, but willing to learn.
2019
hit first $10k month
after years of refining systems, finally cracked the code on scalable client acquisition.
2021
hit $120k/month
built my online fitness coaching business to its peak.
2022
invested in mentorships
invested in mentorships to learn the skills that created $1m/month businesses.
2023
founded the blueprint
started teaching other coaches the exact systems that worked, plus what no one teaches that fast-tracks the process. focus shifted to business coaching.
now
500+ coaches trained
continuing to refine and teach what actually works, helping coaches build sustainable businesses.
what we believe
our values.
01
no gatekeeping
information is empowerment. everything taught is not just theory or pretty hacks. it's what is actually working right now. we don't gatekeep and we give you everything you need when you need it.
02
fun
we truly believe business should be fun and you should surround yourself with people who lift you up and support your vision.
03
support
part of the problem with mentorships is people don't get the support that they need. this is one thing that we pride ourselves on.
04
action
done is better than perfect. speed of implementation beats waiting for the 'right time'.
05
results
we measure success by your results, not our marketing. that's why testimonials lead.



“this training has been revised and refined based on real results with hundreds of clients. it's designed to give you maximum value and actionable strategies you can implement immediately.”
ready to build your coaching business?
join 500+ coaches who've used the blueprint method to build predictable, scalable businesses.
stay massive.